The popularity and awards of Glenfiddich whisky
International recognition & award-winning quality
Glenfiddich is one of the most award-winning single malts in the world. Year after year, the distillery is recognized for quality, innovation and taste at prestigious competitions such as the International Wine & Spirit Competition (IWSC) and the World Whiskies Awards. The characteristic balance of elegance, fruit, oak and subtle spice has made Glenfiddich a global icon.
Popular with connoisseurs, barkeepers & gourmets
Whether in upscale bars, Michelin-starred restaurants or private collections - Glenfiddich is internationally established and appreciated by professionals and connoisseurs alike. The wide range from the accessible 12 Year Old to rarities such as the 40 or 50 Year Old offers the right character for every connoisseur. Today, the brand name is synonymous worldwide with high-quality single malt Scotch whisky.
Global presence & strong brand strategy
Glenfiddich is considered a pioneer in single malt marketing. Early on, the company focused on international expansion, creative advertising campaigns and an unmistakable brand image. The iconic label, the triangular bottle design and the distinctive stag logo are known worldwide. The combination of consistently high quality and clever brand management has made Glenfiddich one of the most successful whiskies in the world - with availability in over 180 countries.